Sr Manager-Digital Marketing

As a Sr Manager-Digital Marketing, you will be responsible for daily optimization of ads such as target audience and measuring effectiveness of the ads. You will be responsible for producing periodic reports for management and further analysing the data, assisting in the formulation of strategies to increase campaign efficiency, launching optimized online adverts through Google AdWords, Facebook to generate leads, optimizing ads to increase conversions and reduce CPL, suggesting and recommending changes in creatives and banners to improve results, providing ideas and collaborating with designers to improve ad experience, coordinating with various team members to achieve set targets, and creating plans and objectives for campaigns. Qualification Required: - Proven experience in SEO, Email marketing and performance marketing is a must - Understanding of digital marketing concepts and practices - Knowledge of web analytics tool like Google Analytics - Good content writing and communication skills - Knowledge about ad platforms like Facebook & Google Ads - Knowledge of MS office and Excel (Vlookup/ Pivot/ Text-to-Column/ Deduplication/ Filter/ Sorting) - Planning, problem-solving, and decision-making skills - Time management and project management skills - Basic understanding of SEO and landing page - Knowledge of Digital Marketing, Google Adwords, Google Analytics, Optimization, and SEO management As a Sr Manager-Digital Marketing, you will be responsible for daily optimization of ads such as target audience and measuring effectiveness of the ads. You will be responsible for producing periodic reports for management and further analysing the data, assisting in the formulation of strategies to increase campaign efficiency, launching optimized online adverts through Google AdWords, Facebook to generate leads, optimizing ads to increase conversions and reduce CPL, suggesting and recommending changes in creatives and banners to improve results, providing ideas and collaborating with designers to improve ad experience, coordinating with various team members to achieve set targets, and creating plans and objectives for campaigns. Qualification Required: - Proven experience in SEO, Email marketing and performance marketing is a must - Understanding of digital marketing concepts and practices - Knowledge of web analytics tool like Google Analytics - Good content writing and communication skills - Knowledge about ad platforms like Facebook & Google Ads - Knowledge of MS office and Excel (Vlookup/ Pivot/ Text-to-Column/ Deduplication/ Filter/ Sorting) - Planning, problem-solving, and decision-making skills - Time management and project management skills - Basic understanding of SEO and landing page - Knowledge of Digital Marketing, Google Adwords, Google Analytics, Optimization, and SEO management