Creative Graphic Designer, Generative AI
Job description
🎬 We’re Hiring — Creative Graphic Designer, Generative AI & Video Content | Zavya | Gurugram About Zavya Zavya is a contemporary silver jewellery brand built on self-expression, confidence, and everyday luxury. We are scaling rapidly across marketplaces, quick commerce, and D2C, with a strong focus on high-quality cataloguing, visual consistency, conversion-led creatives, and AI-powered content creation. We are looking for a hands-on creative professional who can create, edit, and scale high-quality video, catalog, and campaign visuals using design and generative AI tools. Role Overview This is a high-ownership, execution-first role. As a Creative Graphic Designer – Generative AI & Video Content at Zavya, your primary responsibility will be to create high-quality visual assets for product launches, catalogues, marketplace campaigns, quick commerce, website banners, and social/video-first creatives. This is not a purely conceptual or coordination role. You will be hands-on in:
- AI video generation
- Product video creation
- Image editing
- Catalog visual creation
- Creative adaptation
- Campaign banner execution
- Final output quality control Your work will directly impact conversion, product visibility, click-through rates, and brand perception across platforms. Role Details Role: Creative Graphic Designer – Generative AI & Video Content Location: Gurugram Work Mode: Full-Time | Work From Office Experience: 2–4 years Category: Jewellery / Fashion / Lifestyle / E-commerce preferred Key Responsibilities 1. AI Video Generation & Short-Form Content Creation
- Use generative AI tools to create product-led videos, model videos, motion creatives, and lifestyle content.
- Create short-form videos for product launches, marketplace campaigns, D2C, performance marketing, and social media.
- Convert product images and campaign concepts into engaging video assets.
- Work on AI-led video formats such as product showcases, model try-on videos, festive campaign videos, and lifestyle reels.
- Ensure videos are realistic, polished, brand-aligned, and conversion-focused. 2. Catalog Image/Video Creation & Editing
- Create and edit product images, model shots, lifestyle visuals, and marketplace-ready catalog assets.
- Ensure all images are platform-ready for Amazon, Myntra, Nykaa, D2C, quick commerce, and other channels.
- Maintain high standards across:
- Lighting
- Color accuracy
- Sharpness
- Proportions
- Jewellery detailing
- Visual consistency 3. Generative AI Image Creation
- Use AI tools to generate and scale catalog visuals, model images, backgrounds, lifestyle scenes, and creative adaptations.
- Create realistic AI-led outputs for high-volume SKU launches.
- Refine AI-generated images to ensure clean jewellery detailing, correct proportions, and premium visual appeal.
- Build repeatable AI workflows to improve speed, scale, and creative output quality. 4. Campaign Creatives & Marketplace Banners
- Design homepage banners, campaign creatives, marketplace banners, collection visuals, and offer-led creatives.
- Create visuals for seasonal campaigns such as Rakhi, Valentine’s Day, Akshaya Tritiya, festive launches, and sale events.
- Adapt creatives across formats and platforms while maintaining brand consistency.
- Balance aesthetics with platform performance metrics such as CTR, visibility, and conversion. 5. Media Quality Control & Final Output Approval
- Own final visual quality before assets go live.
- Review and fix inconsistencies across image and video batches.
- Ensure all creatives are clean, premium, platform-compliant, and ready for upload.
- Maintain consistency across product shoots, AI outputs, catalog images, banners, and video creatives. 6. Photoshoot & Content Production Support
- Support shoot planning with clear creative briefs and output requirements.
- Coordinate with internal teams to ensure shoot output is usable for catalogues, campaigns, and video adaptations.
- Minimize rework by ensuring correct angles, references, formats, and visual expectations are defined upfront. 7. Speed, Scale & Execution
- Deliver creatives for weekly product launches and campaigns.
- Handle high SKU volume without compromising output quality.
- Optimize turnaround time across edits, AI outputs, videos, banners, and final deliverables.
- Work in a fast-paced environment where speed, quality, and ownership are equally important. What We’re Looking For
- 2–4 years of experience in graphic design, catalog media, video content, AI content creation, or e-commerce creative execution.
- Strong hands-on expertise in:
- Adobe Photoshop
- Canva
- Adobe Premiere Pro / CapCut / After Effects or similar video editing tools
- AI image and video generation tools
- Experience with tools such as Midjourney, Stable Diffusion, Runway, Kling, Pika, Luma, ChatGPT, Firefly, or similar platforms will be preferred.
- Ability to independently create, edit, refine, and finalize image and video assets.
- Strong understanding of product visuals, catalog quality, lifestyle creatives, and performance-led design.
- Good eye for jewellery detailing, proportions, realism, lighting, and premium visual presentation.
- Comfortable working on high-volume product launches and fast campaign timelines.
- Ability to take feedback quickly and improve output with strong execution discipline. Good to Have
- Experience working with jewellery, fashion, beauty, lifestyle, or D2C brands.
- Prior exposure to marketplace catalog requirements for Amazon, Myntra, Nykaa, Flipkart, or quick commerce platforms.
- Understanding of short-form video formats, reels, product videos, and performance creatives.
- Ability to build AI-led creative workflows for faster content scaling.
- Basic understanding of conversion-led creative design. Why Join Zavya?
- Own how Zavya appears across marketplaces, quick commerce, D2C, and campaign channels.
- Work on high-impact launches, festive campaigns, and performance-led creatives.
- Build deep expertise in AI-led content and video scaling.
- Be part of a fast-growing silver jewellery brand with high ownership and responsibility.
- Get the opportunity to shape the next phase of visual content creation for e-commerce.
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