Digital Marketing Manager Brand Enhancement & Lead Generation India & United

Company Description Trydan Tech is a high-growth energy storage company focused on developing, enhancing, and manufacturing next-generation battery systems. Founded by entrepreneurs and scientists, the organization is dedicated to powering the future with technologies that deliver longer range, higher performance, and extended lifecycle. Its solutions serve multiple sectors, including drone manufacturers, aerospace, and battery energy storage systems. With a strong emphasis on innovation and reliability, Trydan Tech is actively shaping Indias contribution to the global energy transformation and offers team members the opportunity to work on impactful, future-oriented projects. Role Description The Digital Marketing Manager for Brand Enhancement & Lead Generation India & United States is a full-time, on-site role based in Trivandrum. This role is responsible for developing and executing digital marketing strategies that strengthen brand visibility and generate qualified leads across India and the United States. Daily activities include planning and managing social media campaigns, optimizing content for various digital channels, and tracking performance through web analytics tools. The role involves collaborating with sales and product teams to align campaigns with business goals, identifying new growth opportunities, and refining messaging based on market insights. The individual will also oversee campaign budgets, manage external vendors or agencies when needed, and prepare regular performance reports and recommendations for leadership. Qualifications Candidates should possess strong Digital Marketing and Marketing skills, including strategy development for multi-region campaigns.Candidates should possess Social Media Marketing skills, with experience managing brand presence across platforms for India and U.S. audiences.Candidates should possess Lead Generation skills, including designing and optimizing campaigns that drive qualified inquiries and conversions.Candidates should possess Web Analytics skills to monitor performance, interpret data, and adjust campaigns based on insights.Experience in B2B and B2C sectors, preferably in energy, drone companies, or related industries, is beneficial.Strong written and verbal communication skills, with the ability to create clear, compelling digital content.Proven ability to work cross-functionally, prioritize multiple projects, and meet deadlines in a fast-paced environment.Bachelors degree in Marketing, Business, Communications, or a related field; relevant certifications in digital marketing or analytics are an advantage.