Digital Media & Content Writer – Employer Branding

Job Description:

• Plan and create employer brand content for social media, the careers website, internal communications, recruitment events and other talent attraction activities
• Create employee testimonials, emailers, newsletters, career stories, thought leadership, DEI, wellbeing and culture content, blogs, articles, videos, short-form content, infographics and other visual assets
• Conduct interviews with employees and leaders to develop authentic storytelling content
• Draft, edit and proofread content
• Ensure content aligns with the Company’s EVP, brand guidelines and talent attraction strategy
• Manage employer brand social media channels, primarily LinkedIn and other relevant platforms
• Create and maintain a social media content calendar
• Schedule, publish, monitor and evaluate employer brand content
• Respond to comments, engage audiences and support employee advocacy initiatives
• Create content performance reports, monitor industry trends and competitors, and recommend content opportunities
• Support hiring campaigns, recruitment initiatives, recruitment events, career fairs, graduate programmes and talent community engagement
• Create targeted content to attract talent across functions, geographies and experience levels
• Promote open roles and hiring campaigns through social media and other digital channels
• Coordinate with external creative agencies, photographers, videographers and other content partners
• Monitor employee review platforms such as Glassdoor and update company-page content
• Maintain and update careers website content
• Refresh job-family content, employee stories and employer branding content
• Support initiatives to improve candidate engagement and conversion Requirements:
• Minimum 2 years of experience in employer branding, recruitment marketing or talent marketing, ideally within a global organisation
• Good understanding of employer branding, Employee Value Proposition (EVP) and recruitment marketing
• Strong writing, editing, proofreading and storytelling skills
• Strong working knowledge of Canva
• Experience using social media and content management/scheduling tools, such as Hootsuite and Mailchimp
• Experience managing social media channels and reviewing content performance
• Strong stakeholder management and communication skills Benefits:
• Inclusive and respectful workplace
• Equal employment opportunities
• Reasonable accommodation during the application or interview process
• Pre-employment screening conducted in accordance with applicable laws and Corpay policies
• Additional compensation elements such as bonuses, incentives, benefits, or variable pay may apply where applicable